Case Study: E-Bike Days Munich

Case Study

May 20, 2026

Self-planned, sold faster: How E-Bike Days Munich took full control of their site plan, allocated space more efficiently, and increased the average stand area by 8%. All without an external CAD service provider.

Planned yourself. Sold faster.

The E-Bike Days Munich are among the leading public events centered around e-bikes and urban mobility, with a large outdoor area right in the middle of the city. For space planning, the team had previously relied on an agency and an external CAD service provider. Together with fairoo, the trade fair has now taken over this process itself for the first time: planning spaces, placing requests, and keeping a complete overview, all in one system.

+ 8 %

average booth space per exhibitor

100%

Control over the site plan

"Please add customer quote

Jan Bruns

Lead Exhibitions, Events & Partnerships

Challenge

Until now, the site plan was created entirely externally. Each occupancy request and every change went through a CAD service provider, who redrew the areas and sent them back: a process without speed and without a live overview for the team itself.

Solution

A dedicated, CAD-capable site plan designer with direct linking to booking data. Inquiries, spaces, and booked products are brought together centrally in one plan, always up to date and visible to the entire team at any time.

Result

Space planned live, inquiries answered immediately, and the venue fully booked early, without any external back-and-forth. The result: the average booth space per exhibitor has increased by 8%.

Key features in use

These three fairoo features made MIKO Connect’s professional debut possible – from the first exhibitor inquiry to on-site rebooking.

Site Plan Designer

A CAD-capable, web-based site plan designer that organizers can operate independently. Objects and stand areas can be drawn, priced, and directly referenced in the CRM in a user-friendly way. The plan is geo-referenced: satellite images can be toggled on and off, which is especially helpful when planning layouts for outdoor areas.

Fairoo CRM-Modul: Titel ‘Akquise & CRM’ mit Kurzerklärung links (‘Mit Fairoo CRM behalten Sie Ihre Sales-Pipeline im Blick…’), darunter Button ‘Demo’. Rechts eine Tabelle mit Kundenauswahl (Volkswagen AG, Audi, Skoda, Porsche, Renault) und Icons für HubSpot, Pipedrive, SAP sowie Lead-Zähler ‘189 Leads’.

Collect, review, and place leads centrally

Through the booking form and offer flow, organizers centrally control sales and link the area laid out in the site plan directly with an offer or deal. Stand space requests can be placed directly in the plan via drag and drop. For the team, this means: always having an overview of which areas are sold, requested, or reserved, and which areas can be adjusted easily.

Products referenced directly at the booth

Exhibitors book via the booking form or in the exhibitor portal, including stand-related products such as power connections. Each product is stored directly on the associated stand area in the site plan. With one click, the organizer can see which product is booked to which area and, if needed, export a PDF in which the stand equipment is marked, for example all stands with a power connection. This ensures that each booking is clearly assigned to the correct stand and fully documented for setup.